A multinational corporation that designs, manufactures and markets innovative products in areas such as personal computers, software and electronics. The company's most renowned for its line of computers, the iPod, iPhone and now the recently developed iPad. In terms of popular software, Apple has developed the Mac OS X opertaing system, ITunes, ILife, iWork, the Safari browser and many more. Apple has established a very remarkable reputation in the retail industry with its variety of aesthetically designed products.